Leep
Leep is a smart ring for the people who’ve thought about getting a smart ring but haven’t. For those who felt priced out, overwhelmed or just didn’t see something that felt like them.
Social media channels position the smart ring and its accompanying app as an affordable, more personalised alternative to other sleep-tracking wearables on the market and educates people on how to build better sleep habits without subscribing to hustle culture.
Brief Overview
Create user-generated content (UGC) that:
Creates and boosts brand awareness with a recognisable brand image and engaging content
Creates a strong community that will be engaged, offer feedback, spread word of mouth and turn it into a leading brand
Offers smart, bite-sized health advice that feels doable
Boosts pre-order sign-ups and product sales
Featured Work