MINISO

MINISO is an innovative lifestyle and design-led product retailer offering high quality household goods and cosmetics at affordable prices.

Social media channels highlight its place as the top destination for trending, collectible, pop culture products among Gen Z.

Brief Overview

Create user-generated content (UGC) that:

  • Drives real-life store footfall & online traffic

  • Grows awareness and reaches new audiences

  • Supports store openings and existing locations

  • Builds a strong and engaged community on social media

Hello Kitty and Friends

Disney

Tamagotchi

Monchhichi

Toy Story

Zootropolis

Star Wars

Sylvanian Families

Mofusand

Powerpuff Girls

Hello Kitty and Friends ☆ Disney ☆ Tamagotchi ☆ Monchhichi ☆ Toy Story ☆ Zootropolis ☆ Star Wars ☆ Sylvanian Families ☆ Mofusand ☆ Powerpuff Girls ☆

Featured Work